Archive for Case Studies
Houston Dynamo – Case Study
The Houston Dynamo SCORED by teaming up with WHAMmobile to develop a SMS campaign to engage fans. What started as purely an outdoor advertising promotion consisting of 72 Posters, 8 Bulletins and an SMS Text to Win grew into a season long engagement. Now Dynamo and WHAMmobile are aiming for 2010, integrating mobile into there [...]
Jones Lang LaSalle – Case Study
Objective:
Increase in-store revenue, provide real-time customer feedback, and increase property profile for retailers at Jones Lang LaSalles’ 100+ managed mall properties during holiday shopping in 2008. An SMS campaign and consumer-facing website aimed to drive consumers to specific retailers as well as gather opted-in lists for specific malls.
Deliverable:
WHAMmobile developed a mobile sweepstakes program [...]
Clear Channel Outdoor – Case Study
Objective:
Create a suite of mobile marketing solutions that can be bundled with Clear Channel Outdoor’s existing outdoor advertising inventory to help evolve outdoor from a strict CPM offering to a more qualitative product with direct consumer engagement and measurable ROI. Then facilitate and support CCO’s process of introducing mobile to new and existing clients.
Deliverable:
WHAMmobile [...]
